Feel the Ocean

Established automobile brands come to market with EVs while remaining reliant on OEMs and outdated dealership and leasing maintenance models. We positioned Fisker to communicate a new business strategy that caters to the way consumers would rather purchase and service cars. While sustainability defines the category, Fisker’s unique combination of sustainability, elevated design, and accessible pricing is alluring, differentiating, and compelling. At a time when competitors are more focused on AI, we focused on design features and human touches that cater to what drivers appreciate.

Hollywood Mode. A rotating 16:9 widescreen allows you to enjoy movies and videos, complete with 360° sound, in an immersive cinematic experience.

Fisker Ocean’s SolarSky roof can produce up to 1,500 clean, emissions-free miles per year.

California Mode. Push a button and eight glass panels open simultaneously to transform a versatile SUV into a coastline-cruising convertible.

Automatic parking assist scans the parking area using ultrasonic sensors and surround cameras to help you find a perfectly sized spot and autonomously parks itself.

A lighter footprint on the environemnt by sourcing with responsible suppliers, creating a solar roof, and using upcycled sustainable materials.

Additional Credits: Patrick O’Neill, Ryan DiDonato, Rochelle Webb, Jeff Steinhour, Katja Grober, Taylor Garber, Dan Bootzin, Mike Braue, Randy Zook, Kevin Roy, Taylor Hastings, Richard Welch, and Cameron Sun | Director: Daniel Askill | Photography: James Perry and Joanna Halpin

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